Whenever anyone uses social media to join, contribute or receive from the process of Knowledge Mobilization (KMb) as part of a social media network there is a step from initial exploratory thought to responsible social engagement. Without a social network element – whether it’s posting (retweeting), commenting or forwarding links on Twitter or Facebook, uploading presentations on Slideshare, using Skype for meetings and voice/text conversations, or connecting to a professional network on LinkedIn – Knowledge Mobilization does not reach its full potential unless the social-interactive-for-the-benefit-of-others element is also established.
Anyone can ask a (one-sided) question, or do a Google search for a (one-sided) answer (this is exploratory), but online answers without experiential knowledge, discussion and social benefit (this is engagement) remain lifeless answers. This is simply Information Exchange (For the difference between Information Exchange and Knowledge Mobilization click here).
But let’s face it, not everyone adopts new technologies or new ways of networking. There’s a lot of buzz around social media, yet many in the workplace or your friends and family may still not ‘get it’ until someone points out ‘the how’ and ‘the why’ of creating a social media network – or even making the one you already have even better.
How about using social media to make the world better?
Now, before you think this is some “pie-in-the-sky” ideal where everyone connects to sing Kumbaya and hopes for peace, this is what using social media for Knowledge Mobilization can do.
When the social-interactive element is added, knowledge comes to life. When the social-interactive element is added to make society better, knowledge mobilization comes to life. Knowledge is turned into action.
Knowledge Mobilization is putting available knowledge into active service to benefit society – and using social media is a great way of putting knowledge into active service.
In the KMb literature the word silo is often used to describe the ways that organizations (but also individuals) shelter themselves and their knowledge, skills and experience. KMb is about breaking out of the silos and ultimately applying knowledge for the long term benefits of society. Using social media to inform and be informed by ideas, experiences, stories and personal and professional knowledge to make our world better is KMb at its most basic level – which everyone can contribute to and gain from.
Knowledge Mobilization is the overall flow and on-going and constant input and development of knowledge. It is the open process of putting available knowledge into active service to benefit not just one particular organization or field, but for the greater benefit of all in society. One of the most basic ways of contributing to this flow is by using social media.
I have been actively using Twitter (@KMbeing) to tweet and retweet posts and links, and I post blogs that I think contribute to knowledge for the greater benefit of society. But I also comment on others’ tweets, connect with fellow tweeters with more in-depth conversations on and offline, pass information to my friends, family and other colleagues on Facebook, and make comments on other blogs and share things that have contributed to my own knowledge with others. As each person participates in social media the knowledge structure changes and improves.
As a Digital Researcher and Knowledge Mobilizer, I have also participated in conferences and workshops such as the recent Co-Production workshop hosted by the Research Exchange for the Social Sciences Unit at the University of Sheffield that brought together academic and community researchers and organizations and presented about how to make the most of new technologies in their research and knowledge exchange efforts. I also participate in monthly online tweetchats using the Twitter hashtag #KMbChat where a number of topics, questions, comments, links and resources inform and provide knowledge about knowledge mobilization through social media.
In the efforts I firmly believe we can use social media for Knowledge Mobilization to help transform humanity. By taking what each person has learned through their own experiences and knowledge, and using social media to inform and be informed, each person can develop and implement their own personal knowledge on a greater social scale.
Do you use social media for Knowledge Mobilization or just Information Exchange?
Are you still in a silo or do you want to make the world a better place?
